Sometimes the best sales force is an army of satisfied customers. Mike Smith makes a point along these same lines in his recent post "Word of Mouth Marketing: Thank your referrers."...
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In the comment section of a recent blog post, Carrie asks: What's behind your choice of Squidoo as a platform for your new site? Were there other ones you considered and rejected? Ones like...
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So what does all this tipping point stuff mean when it comes to choosing your startup product or service? After all, while marketer Seth Godin suggests you make you product remarkable, something as...
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I've been making a list of the kinds of music that, as an amateur musician, I could probably create with minimal or no help, at least in a kind of unplugged format. So far I've come up with...
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Gavin Bowman, director of V4 Solutions e-mails: Hi Shawn, Just read your post asking for suggestions for links relating to bootstrapping/entrepreneurship. I run a weekly newsletter post on my blog...
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You don't need to wait until the time is right to launch your bootstrap venture. In fact, as entrepreneur Greg Gianforte has pointed out, one of the best things about bootstrapping is that you...
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So, what do you do when you lack the skills to create the product or service you hope to bootstrap? A recent post at Bootstrap in Bangalore offers this advice for the entrepreneur who may at first...
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I love Saurabh Chandra's post on the subject of "How to become the right person" for a bootstrapping venture at Bootstrap in Bangalore. Unlike going on a job interview, bootstrapping...
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Among the "7 lies that keep your great idea from being a real business" is the need for capital to make it happen, says Greg Go of WiseBread. Greg mentions a couple of other great...
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Bootstrap entrepreneur Mary Miller cooked up the perfect menu for success with her string of Creative Concepts Café's in Northern California according to this story at MercuryNews.com. Her...
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Sometimes the pieces of the puzzle just don't fit together immediately. A business idea may not be able to be bootstrapped all at once because of the revenue needed. Take PostRanger.com, launched...
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It might surprise some readers to hear bootstrap business advocate Seth Godin talking about giving away a product like his 1998 book The Bootstrapper's Bible. But that's exactly what the...
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This idea came in part from an article by photographer Paul Morely about selling stock footage free on line. In part too, though it evolved from my own enthusiasm for taking photos like the one above...
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In The Price of Free, blogger and entrepreneur Justin Miller argues that creators of software and other intellectual property must charge for their work. I've advocated in a previous post for the...
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Though it may be called the root of something quite different in some religious circles, money, or in this case revenue, is the root of a bootstrapped business and no bootstrapping entrepreneur can...
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So how do you bring in all this wonderful money without outside investment? How do you make money without spending money? Well, an increasing number of on line tools exist to help generate revenue...
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A member of the senior management team uttered this phrase recently at a staff meeting, conjuring images of actor Cuba Gooding, Jr.'s iconic Rod Tidwell in the Tom Cruise film Jerry McGuire. The...
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As a wrap up for our discussion of social networks, the use of a myriad of on line tools to market a product or business can be of immeasurable use to the bootstrapper. • As marketing expert...
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And, of course, no discussion of on line social networks would be complete without at least touching on possibly the most popular of them all-MySpace. Though I maintain both a homepage with blog and...
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If your aim is more toward timely articles than collecting a social network around your particular writings or products than one of a growing number of news sites might be the thing for your...
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So what do you do if you haven't got the budget for slick television and radio announcements and full page display ads in newspapers and magazines to promote your business? Here's a thought....
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