Bootstrapping the next big thing
Filed in archive Bootstrapping Opportunities by Shawn Hessinger on November 08, 2007

Just signed up for the beta of a new person-to-person trading exchange called Aroxo, a bootstrapped enterprise by entrepreneur Matt Rogers.
Here's more on Matt's own recipe for bootstrapping a company with a slightly larger startup investment then we're used to talking about here but still lower than the millions that heavily funded firms might use.

Here's how Aroxo's team describe their brand new product:
People love buying and selling online, trading with each other, doing deals, getting a bargain, shifting stock.
Aroxo portrays itself as:
...a better way to do it, something which is faster and cheaper for sellers. And which not only gets a great price for buyers, but saves them hours of searching...
...And no! We're not an auction and we're definitely nothing as boring as a reverse auction!
I hope to provide additional details as the startup gets underway. Check back for updates as we learn and share more.
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