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Bootstrapping Opportunities
by Shawn Hessinger on November 9, 2007

Just signed up for the beta of a new person-to-person trading exchange called Aroxo, a bootstrapped enterprise by entrepreneur Matt Rogers.
Here's more on Matt's own recipe for bootstrapping a company with a slightly larger startup investment then we're used to talking about here but still lower than the millions that heavily funded firms might use.

But Aroxo is more than just a bootstrapped venture. It promises to provide a real opportunity to bootstrap some sales oriented businesses in the bargain.
Here's how Aroxo's team describe their brand new product:
People love buying and selling online, trading with each other, doing deals, getting a bargain, shifting stock.
Aroxo portrays itself as:
...a better way to do it, something which is faster and cheaper for sellers. And which not only gets a great price for buyers, but saves them hours of searching...
...And no! We're not an auction and we're definitely nothing as boring as a reverse auction!
I hope to provide additional details as the startup gets underway. Check back for updates as we learn and share more.
Permalink: Bootstrapping the next big thing
Trackback: http://publish.creative-weblogging.com/publish/mt-tb.pl/101153
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