Is there a middle ground between bootstrapping and VC funding?
Filed in archive Entrepreneurship by Shawn Hessinger on October 9, 2007

Simeon Simeonov thinks so.
A key innovator at Polaris Venture Partners, a venture capital firm with offices in Boston and Seattle, Simeonov believes there is a "third way" between traditional bootstrapping and VC funding.

Here's Nate Westheimer's brief report on Simeonov's presentation of a concept he calls "Beyond Bootstrapping" during an Amazon Web Services promo event at Cooper Union in NYC along with a little slide show.
The concept here has three major aspects:
• One or more entrepreneurs "humble enough to know they don't have all the answers"
• A bunch of VC's with entrepreneurial backgrounds willing to help them
• A big early stage idea and a few weeks or months of work together with "no strings attached"
An important part of the equation, according to Simeonov, is "monogamy", a commitment by both sides to work only with each other until they've decided whether the relationship is a good fit.
I can certainly see the value of this approach as opposed to the so-called "elevator pitch" where a product or service site unseen will live or die by a 60 second spiel that has nothing to do with whether it has a workable business model.
Presumably, though not definitely based on Simeonov's overview, the approach would include a brief operation period so that the profitability of the venture could be accessed, a major concern in bootstrapping.
Of course, not all bootstrappers are adverse to venture funding, especially when they've grown their companies large enough and understand their business model well enough to know what they are sacrificing and what they are gaining.
My concerns:
• Still an issue arises over how much founders get to keep of what they create and how much they control in the early stages of development
• Still the approach seems obsessed with "the big idea" as opposed to a little idea that can be grown big in time
• The assumption that bootstrapping founders don't have all the answers seems to miss the point that no one really knows anything until the cash starts flowing. The only thing worse than bootstrapping entrepreneurs who think they have it all figured out is VC's with money who are sure they do.
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Mr Wong
