CONTINUED FROM PREVIOUS POST Link: Top 10 lies (marketing maladies) 6. A big company (maybe a potential buyer) is interested. Ever tell a friend, a relative or some guy in an elevator about your...
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CONTINUED FROM PREVIOUS POST Link: Top 12 lies (marketing maladies) 4. It's viral! To follow the theme of maladies, this is a favorite in the Web 2.0 universe analogous to the phrase...
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CONTINUED FROM PREVIOUS POST Link: Top 10 lies (marketing maladies) 2. Your product will be featured at Demo (substitute another really big and important trade show in your market.) For those of you...
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CONTINUED FROM PREVIOUS POST Link: Top 12 lies (marketing maladies) So, here they are, rephrased somewhat and with some expanded observations, but in Guy's original order. Feel free to add your...
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Blogger, former Apple big wig and venture capitalist Guy Kawasaki has put together what he considers to be the top 10 (no, make that 12) lies told by marketers. Actually, I'm going to take a...
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CONTINUED FROM PREVIOUS POST Whether a: • Conventional brick n' mortar store in a strip mall or picturesque downtown started with some used records and used furniture • An online store on...
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CONTINUED FROM PREVIOUS POST Sometimes, there may be no need for any kind of product at all beyond music itself. Particularly if you plan to work with local artists or within a specific genre of...
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CONTINUED FROM PREVIOUS POST In fact, having a tangible product at all may be unnecessary until you've made those first couple of sales. Canadian singer/songwriter Brad Turcotte offered free...
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CONTINUED FROM PREVIOUS POST Of course, fledgling retail record stores properly bootstrapped need not even have inventory to succeed in the beginning. The technique of drop shipping allows you to...
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CONTINUED FROM PREVIOUS POST According to Microsoft, Office Live Basics includes: • free web hosting and domain name • User friendly design tools for your website • 500 MB of storage on your...
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CONTINUED FROM PREVIOUS POST Ebay is one option for online start-up and even a couple old record collections volunteered by friends and relatives can be the beginning of an inventory. An uncle of...
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CONTINUED FROM PREVIOUS POST Of course, some start-up record stores like CD Baby, Portland, oregon, have forgone a brick n' mortar location altogether in favor of a virtual store on the Internet....
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CONTINUED FROM PREVIOUS POST Also in his post entitled "Keeping-independent-record-stores-alive", music business coach Joe Taylor Jr. suggests: 3. Make it easy to do business. Offer online...
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CONTINUED FROM PREVIOUS POST In fact, music business coach Joe Taylor Jr. insists there are at least four ways an independent music retailer can compete successfully against the big chains. In a post...
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CONTINUED FROM PREVIOUS POST Today, 26 years later, the company has grown to a chain of nine stores throughout Virginia and launched its own online music magazine 9X. That success may seem remarkable...
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If you think starting a local record store requires thousands in capital and deals with every large scale label and small independent record company on the planet, you're mistaken. Jim Bland and...
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In addition to our new Bootstrap Design blog, a new online community awaits those entrepreneurs seeking to discuss the most critical aspects of design with fellow beginners and hopefully those more...
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For our last post from the Bootstrap Design blog series "Why bootstrap design?" we look at what we will be trying to accomplish with our new companion website here at BootStrapMe.com....
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CONTINUED FROM PREVIOUS POST Think the bootstrap entrepreneur can always outsource that design project to somebody else? Think again. Here, from the new Bootstrap Design blog is "Part 3" of...
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CONTINUED FROM LAST POST And here's part two of "Why Bootstrap Design?" from the Bootstrap Design blog. Why do some entrepreneurs decide not to get involved with ready-made blog...
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And with the launch of Bootstrap Design as what we hope will be the first of a growing number of spin-offs from this site, perhaps it would be a good time to discuss why bootstrap entrepreneurs would...
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Also on the horizon for new start-up blogs is a little side project some regular readers here at BootStrapMe.com have already discovered via the "Our Editors Recommend" section of our site....
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And speaking of start-ups, Ben Yoskovitz, editor of the Instigator Blog and a member of the Bootstrapper's Club, has a new baby. Part of b5 Media's new Business Channel, Ben's new Startup...
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