Why the bootstrap entrepreneur needs to learn design (Part 1)
And with the launch of Bootstrap Design as what we hope will be the first of a growing number of spin-offs from this site, perhaps it would be a good time to discuss why bootstrap entrepreneurs would need to learn design in the first place.
In a four part article on the new website entitled "Why bootstrap design?", I try to answer just that question.
Here is the result:
When interviewing bootstrap entrepreneur Jed Rapaport for another of my blogs BootStrapMe.com, I discovered something surprising.
Of all the things Rapaport refused to spend money on—radio and newspaper advertising, new equipment for the bake shop he and partner Haika Powell launched early last year-it seems that money for a custom designed web site wasn't one of them.
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